«Children» Ergonyms of Rostov-on-Don: Nomination Strategies
The nomination of objects of various functional profiles is an active process of a person’s linguistic activity, the intensity of which increases in conditions of tough economic competition, since the name of the object is an important factor in promoting the market. The names of business associatio...
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Format: | Article |
Language: | English |
Published: |
Sourthern Federal University
2020-12-01
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Series: | Izvestiâ Ûžnogo Federalʹnogo Universiteta: Filologičeskie Nauki |
Subjects: | |
Online Access: | https://philol-journal.sfedu.ru/index.php/sfuphilol/article/view/1545 |