«Children» Ergonyms of Rostov-on-Don: Nomination Strategies

The nomination of objects of various functional profiles is an active process of a person’s linguistic activity, the intensity of which increases in conditions of tough economic competition, since the name of the object is an important factor in promoting the market. The names of business associatio...

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Bibliographic Details
Main Author: Guangchao Shi
Format: Article
Language:English
Published: Sourthern Federal University 2020-12-01
Series:Izvestiâ Ûžnogo Federalʹnogo Universiteta: Filologičeskie Nauki
Subjects:
Online Access:https://philol-journal.sfedu.ru/index.php/sfuphilol/article/view/1545