PSYCHOLOGY AND CONSUMER BEHAVIOR
Consumer psychology debuted through a series of creative research, dealing with the links between firms producing and distribution, on the one hand, and people, as the public, products and services offered for sale. Consumer psychology interest shifted from the producer-consumer relationship towards...
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Natura: | Articolo |
Lingua: | English |
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University of Petrosani
2018-12-01
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Serie: | Annals of the University of Petrosani: Economics |
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Accesso online: | https://www.upet.ro/annals/economics/pdf/2018/p2/Plesa_1.pdf |