ESCALATING THE SPIRITUAL EXPERIENCE OF GURU SEKUMPUL TOMB'S RELIGIOUS TOURISM THROUGH MARKETING COMMUNICATION STRATEGY
Religious tourism holds a significant position in the global tourism industry, attracting visitors to culturally and spiritually significant pilgrimage sites. Indonesia, ranked second in The Global Travel Muslim Index 2022, has witnessed a rise in Muslim tourists exploring religious destinations. En...
| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
UIN Antasari Banjarmasin
2023-12-01
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| Series: | Khazanah: Jurnal Studi Islam dan Humaniora |
| Subjects: | |
| Online Access: | https://jurnal.uin-antasari.ac.id/index.php/khazanah/article/view/10794 |