Analysis of personal data-sharing consent factors, with focus on loyalty programs in the Czech Republic

The purpose of this study is to provide structured, topical and representative analysis of personal data sharing preferences in the Czech Republic. Within the context of personal data sharing and protection, we focus on profiling individuals who voluntarily share their personal data with good-faith...

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Bibliographic Details
Main Authors: Tomas Formanek, Radek Tahal
Format: Article
Language:English
Published: Vilnius Gediminas Technical University 2018-05-01
Series:Business: Theory and Practice
Subjects:
Online Access:https://journals.vgtu.lt/index.php/BTP/article/view/7946