Studying syntactic features of advertising texts’ headings
Technically, the primary objective of the advertising text is to handle behavioral scenarios and motivations of consumers. Hence, this present study makes an attempt to describe the outcomes of observations and a research to evaluate the perception of several advertising texts’ titles and headings....
| Main Authors: | , , , , |
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| Format: | Article |
| Language: | Spanish |
| Published: |
Universidad del Quindio
2022-08-01
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| Series: | Revista de Investigaciones Universidad del Quindío |
| Subjects: | |
| Online Access: | https://ojs.uniquindio.edu.co/ojs/index.php/riuq/article/view/947 |