Posmodernisme Kode Visual dalam Iklan Komersial

The development of ads and advertising raise some sociocultural issues concerning the sign being represented, image being constructed, information being delivered, meaning being acquired, and how everything affects perception, understanding, and public behavior. Advertising is attached to the produc...

Full description

Bibliographic Details
Main Author: Ferry Darmawan
Format: Article
Language:Indonesian
Published: Universitas Islam Bandung 2006-06-01
Series:MediaTor
Subjects:
Online Access:http://ejournal.unisba.ac.id/index.php/mediator/article/view/1219