Customer Accounting and Environmental Uncertainty: Sequential Explanatory Study
This study seeks to substantiate its proposition through two research objectives: (1) to investigate the impact of CA information usage on companies' performance; and (2) to determine the moderating effect of PEU on the relationship between CA information and companies' performance. This...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
EconJournals
2016-07-01
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| Series: | International Review of Management and Marketing |
| Online Access: | https://www.econjournals.com/index.php/irmm/article/view/2322 |