Mega-Sporting Events and the Media in Attention Economies
The present article examines the IAAF World Championships as a commercialized mega-sporting event and an expression of the contemporary experience industry. The focus of the empirical analysis is on the national and international press coverage of the World Championships in Helsinki, Finland, 2005....
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| Format: | Article |
| Language: | English |
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Sciendo
2009-11-01
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| Series: | Nordicom Review |
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| Online Access: | https://doi.org/10.1515/nor-2017-0155 |