THE SYSTEM OF RHETORICAL ARGUMENTATION IN DISCOURSE OF SOCIAL ADVERTISING
The article is written in support of necessity in studying composition and purpose of the argument for each type of discourse separately. A classification of argument types is proposed for verifying specifics of argumentation within the social advertising discourse, in particular, arguments are di...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
Volgograd State University
2019-08-01
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Series: | Vestnik Volgogradskogo Gosudarstvennogo Universiteta. Seriâ 2. Âzykoznanie |
Subjects: | |
Online Access: | https://l.jvolsu.com/index.php/en/archive-en/562-science-journal-of-volsu-linguistics-2019-vol-18-no-2/materials-and-reports/1870-anisimova-t-v-prigarina-n-k-chubay-s-a-the-system-of-rhetorical-argumentation-in-discourse-of-social-advertising |