Empirical Finding on the Determinants of Collective Consumption: Focused on Consumption Values, Trust, and Perceived Risk
ABSTRACT: The rapid advances in information and communications technologies, combined with increased social awareness of today’s consumers, ushered in transformation in consumers’ purchase behavior. This big shift away from the traditional ownership-based economy into a sharing economy is causing an...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
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Elsevier
2022-12-01
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| Series: | Journal of Open Innovation: Technology, Market and Complexity |
| Subjects: | |
| Online Access: | http://www.sciencedirect.com/science/article/pii/S2199853123000653 |