ORIENTASI KONSUMEN, OPORTUNISME KONSUMEN, PERJANJIAN KONTRAKTUAL, KOMITMEN SUMBER DAYA DAN KEMAMPUAN REVERSE LOGISTIC
This research aimed to investigate the relationship between reverse logistic capabilities with customer orientation, customer opportunism, resource commitments and contractual arrangements and investigate the relationship between reverse logistic capabilities and cost saving. Data from 30 respondent...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Petra Christian University
2014-01-01
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Series: | Jurnal Manajemen dan Wirausaha |
Subjects: | |
Online Access: | http://puslit2.petra.ac.id/ejournal/index.php/man/article/view/18884 |