The Investigation of Mediating Role of Market Orientation and Intrapreneurship Behavior in Relationship between Business Strategy and Organizational Performance
Today, all companies must change their business strategies in order to grow faster than competitors and create more value for the customer. In this competition area, Factors that can act as a competitive advantage for companies, distinguish them and improve their performance are emphasizing on Tradi...
| Main Authors: | , , |
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| Format: | Article |
| Language: | fas |
| Published: |
University of Isfahan
2014-05-01
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| Series: | تحقیقات بازار یابی نوین |
| Subjects: | |
| Online Access: | http://uijs.ui.ac.ir/nmrj/browse.php?a_code=A-10-1-13&slc_lang=en&sid=1 |