Business development strategy of coffee processing in MSMEs scale using BMC approach and SWOT-AHP integration

The coffee agro-industry is a sector that is currently growing rapidly in Indonesia. MSMEs Loca Nusa is one of the coffee producers in Malang City which has the potential to be developed. They sell robusta coffee at low prices and delivered from Dampit, Malang which is known to have the best quality...

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Bibliographic Details
Main Authors: Gama Salsabilla Andyfa, Santoso Imam, Arif Kamal Muhammad, Septifani Riska, Choirun Annisa'u
Format: Article
Language:English
Published: EDP Sciences 2024-01-01
Series:BIO Web of Conferences
Online Access:https://www.bio-conferences.org/articles/bioconf/pdf/2024/09/bioconf_icgab2024_03005.pdf