The Influence of Product Quality, Social Media Marketing, and Brand Ambassador on Online Buying Decisions
The never-ending pandemic has had a major impact on the world, one of which is the increasing change in consumer behavior to shop online. This makes business people make innovations in leading progress to promote purchase offers including by developing better quality goods, promoting goods that can...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Bandung: Prodi Manajemen FE Universitas Langlangbuana
2022-08-01
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Series: | Almana: Jurnal Manajemen dan Bisnis |
Subjects: | |
Online Access: | http://journalfeb.unla.ac.id/index.php/almana/article/view/1892 |