The Impact of Halal Supply Chain Implementation on The Purchase Intention of Cosmetics Among Generation Z Customers
The development of the cosmetics industry in Indonesia has shown growth in line with changes in lifestyle, particularly among the younger generation. As a generation that has grown up with broad access to technology and information, Gen Z possesses a heightened awareness of the composition and produ...
Hoofdauteurs: | , , , , , , |
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Formaat: | Artikel |
Taal: | Indonesian |
Gepubliceerd in: |
Universitas Jember
2024-12-01
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Reeks: | Berkala Sainstek |
Online toegang: | https://jurnal.unej.ac.id/index.php/BST/article/view/53074 |