Optimizing the Processes of Customer Success Management in the B2B Segment

Optimizing the Processes of Customer Success Management in the B2B Segment

The article is aimed at researching measures to optimize the processes of customer success management in B2B companies. The object of research is the processes of customer success management in the company with a SaaS model in the B2B sector. Analyzing, systematizing and generalizing current develop...

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Bibliographic Details
Main Author:	Mezentseva Olha O.
Format:	Article
Language:	English
Published:	Research Centre of Industrial Problems of Development of NAS of Ukraine 2019-11-01
Series:	Bìznes Inform
Subjects:	customer success management companies in the b2b segment uml modeling customer loyalty
Online Access:	https://www.business-inform.net/export_pdf/business-inform-2019-11_0-pages-343_348.pdf

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