Future scenarios for the brand name phytosanitary agrochemical industry in the floriculture of Bogotá
<p>Using the description of the importance of the floriculture<br />sector and contrasting the identification of the behavior of brand<br />name and generic products in the flower sector, future scenarios<br />were identified for the creation of strategies of market permanenc...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
Universidad Nacional de Colombia, Sede Medellín
2015-06-01
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Series: | Revista Facultad Nacional de Agronomía Medellín |
Subjects: | |
Online Access: | http://www.revistas.unal.edu.co/index.php/refame/article/view/50995 |