POTENTIAL PROFESSIONAL FOOTBALL CLUB: A BUSINESS-ORIENTED ORGANISATION
This study aims to find out how professional football clubs purposefully operate as business-oriented organisations rather than sporting and recreational organisations. Over the decades, there have been increased football seasonal operations informed by business with huge marketing activities to ach...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Universitaria Press Craiova
2021-07-01
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| Series: | Management & Marketing |
| Subjects: | |
| Online Access: | https://www.mnmk.ro/documents/2021_1/2-4-1-21.pdf |