IMPACT OF ATMOSPHERE ON SATISFACTION AND THE BEHAVIOR INTENTION IN RESTO LA RUCOLA MEDITERRANEAN
This study aims to identify and analyze the influence factors of dining atmosphere of a restaurant towards satisfaction and behavioral intention. This study uses object restaurant which has a Mediterranean theme in the city of Surabaya. The data used in this study are primary data obtained by questi...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Department of Management, Faculty of Economics and Business, Universitas Surabaya
2017-09-01
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| Series: | Manajemen dan Bisnis |
| Subjects: | |
| Online Access: | https://www.journalmabis.org/mabis/article/view/309 |