Protecting the Injured Party in Comparative Advertising by Claiming Unfair Competition
Comparative commercial advertising, which is based on comparison of features and characteristics of competitors’ goods and services, is one of the most popular ways of advertising and an important means of protection consumers’ rights. A comparative advertising is legitimate in light of principles s...
| Main Authors: | , |
|---|---|
| Format: | Article |
| Language: | fas |
| Published: |
Allameh Tabataba'i University Press
2020-05-01
|
| Series: | Faṣlnāmah-i Pizhūhish-i Huqūq-i Khuṣūṣī |
| Subjects: | |
| Online Access: | https://jplr.atu.ac.ir/article_11593_97f61d529007d4b418be820b77283eac.pdf |