Reward is assessed in three dimensions that correspond to the semantic differential.
If choices are to be made between alternatives like should I go for a walk or grab a coffee, a 'common currency' is needed to compare them. This quantity, often known as reward in psychology and utility in economics, is usually conceptualised as a single dimension. Here we propose that to...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Public Library of Science (PLoS)
2013-01-01
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| Series: | PLoS ONE |
| Online Access: | http://europepmc.org/articles/PMC3572095?pdf=render |