From canvas to platform: Reflecting on the digital platform canvas

Purpose: In this article, the canvas used to simplify business modeling of a platform and its visual depiction are put into the entrepreneurial context, and critically reflected accordingly. Furthermore, it is discussed to what extent the canvas is advantageous, disadvantageous, applicable, not appl...

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Bibliographic Details
Main Authors: Kerstin Bätz, Patrick Siegfried
Format: Article
Language:English
Published: Faculty of Economics and Business in Osijek 2022-01-01
Series:Ekonomski Vjesnik
Subjects:
Online Access:https://hrcak.srce.hr/file/416550