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  • STUDENTS’ PERCEPTIONS OF BRAND...
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STUDENTS’ PERCEPTIONS OF BRAND EQUITY: THE MODERATING ROLE OF STUDENT SATISFACTION

STUDENTS’ PERCEPTIONS OF BRAND EQUITY: THE MODERATING ROLE OF STUDENT SATISFACTION

Bibliographic Details
Main Authors: Winnie Wong Poh Ming, Toh Ting Ling
Format: Article
Language:English
Published: Sarawak Research Society (SRS) 2019-06-01
Series:Journal of Applied Structural Equation Modeling
Subjects:
brand equity
student satisfaction
Online Access:https://jasemjournal.com/wp-content/uploads/2019/10/JASEM_32Ming-Ling_2019.pdf
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https://jasemjournal.com/wp-content/uploads/2019/10/JASEM_32Ming-Ling_2019.pdf

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