Sustaining Continuous Engagement in Value Co-creation Among Individuals in Universities Using Online Platforms: Role of Knowledge Self-Efficacy, Commitment and Perceived Benefits

Sustaining Continuous Engagement in Value Co-creation Among Individuals in Universities Using Online Platforms: Role of Knowledge Self-Efficacy, Commitment and Perceived Benefits

Value Co-Creation (VCC) plays a major role in engaging knowledgeable individuals in a community via innovation, problem solving, and new service/product development. This study investigates the personal factors that influence individuals’ engagement in value co-creation in Higher Education Instituti...

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Bibliographic Details
Main Authors: Nabil Hasan Al-kumaim, Abdulsalam K. Alhazmi, T. Ramayah, Muhammad Salman Shabbir, Nadhmi A. Gazem
Format: Article
Language:English
Published: Frontiers Media S.A. 2021-02-01
Series:Frontiers in Psychology
Subjects:
value co-creation
community engagement
online platform
commitment
self-efficacy
perceived benefits
Online Access:https://www.frontiersin.org/articles/10.3389/fpsyg.2021.637808/full

Internet

https://www.frontiersin.org/articles/10.3389/fpsyg.2021.637808/full

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