THE EFFECT OF EXPERIENCE OF SHOPPING AND PERCEPTION OF PRICE ON PERCEPTION OF QUALITY AND PERCEPTION OF VALUE : A CASE STUDY IN SHOPPING CENTER OF MALL PARAGON SOLO, CENTRAL JAVA
The research aims to the effect of experience of shopping and perceived of price on perceived of quality and perceived of value in the shopping center in Mall Paragon Solo, central Java, Indonesia. The collecting data was questionnaires and observations. The sampling was used an accidental samplin...
| Main Authors: | , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Institute for Managing and Publishing Scientific Journals
2017-11-01
|
| Series: | Jurnal PIPSI (Jurnal Pendidikan Ilmu Pengetahuan Sosial Indonesia) |
| Subjects: | |
| Online Access: | http://journal.stkipsingkawang.ac.id/index.php/JurnalPIPSI/article/view/306 |