Roles played by Nigerian YouTube micro-celebrities during the COVID-19 pandemic
In 2020, during the COVID-19 pandemic, Nigerian social media micro-celebrities were prominent players in the dissemination of information. This study examines the roles that one group of Nigerian micro-celebrities, YouTube video bloggers (vloggers)—also known as “YouTubers”—played during the pandem...
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| Format: | Article |
| Language: | English |
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LINK Centre, School of Literature Language and Media (SLLM)
2022-12-01
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| Series: | The African Journal of Information and Communication |
| Online Access: | https://ajic.wits.ac.za/article/view/13910 |