PENGARUH INTRINSIC GOALS PADA COMPULSIVE BUYING (STUDI PADA MAHASISWI DI SEMARANG)
This research tries studies phenomenon behavior of negative purchasing in marketing world that is about compulsive buying. Compulsive buying defined as a chronic condition, where someone does repetitive purchasing that occurs as a negative events or feeling (Faber and O"Guinn, 1989). In this r...
Հիմնական հեղինակներ: | , , |
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Ձևաչափ: | Հոդված |
Լեզու: | English |
Հրապարակվել է: |
Fakultas Ekonomi dan Bisnis, Universitas Airlangga
2012-08-01
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Շարք: | Jurnal Ekonomi dan Bisnis Airlangga |
Խորագրեր: | |
Առցանց հասանելիություն: | https://e-journal.unair.ac.id/JEBA/article/view/4323 |