Customer satisfaction in the digital era: evidence from Islamic banking

Customer satisfaction in the digital era: evidence from Islamic banking

Abstract Purpose Based upon an extended SERVQUAL model, this paper attempts to contribute to the Islamic banking literature by examining the impact of digitalization, as a service quality dimension, on customer satisfaction. Design/methodology/approach Two dimensions, i.e., digitalization and compli...

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Bibliographic Details
Main Authors: Ghazi Zouari, Marwa Abdelhedi
Format: Article
Language:English
Published: SpringerOpen 2021-02-01
Series:Journal of Innovation and Entrepreneurship
Subjects:
Service quality
SERVQUAL model
Customer satisfaction
Digital banking
Islamic banks
Tunisia
Online Access:https://doi.org/10.1186/s13731-021-00151-x

Internet

https://doi.org/10.1186/s13731-021-00151-x

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