Exploring the influence of online word-of-mouth on hotel booking prices: insights from regression and ensemble-based machine learning methods
Previous studies have extensively investigated the effects of online word-of-mouth (eWOM) factors such as volume and valence on product sales. However, studies of the effect of eWOM factors on product prices are lacking. It is necessary to examine how various eWOM factors can either explain or affec...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
AIMS Press
2024-02-01
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| Series: | Data Science in Finance and Economics |
| Subjects: | |
| Online Access: | https://www.aimspress.com/article/doi/10.3934/DSFE.2024003?viewType=HTML |