The American Customer Satisfaction Index (ACSI): A sample dataset and description

The American Customer Satisfaction Index (ACSI): A sample dataset and description

This article provides a sample of survey data collected by the American Customer Satisfaction Index (ACSI). Using online sampling and stratified interviewing techniques of actual customers of predominantly large market-share (“large cap”) companies, the ACSI annually collects data from some 400,000...

Full description

Bibliographic Details
Main Authors: Forrest V. Morgeson, III, G. Tomas M. Hult, Udit Sharma, Claes Fornell
Format: Article
Language:English
Published: Elsevier 2023-06-01
Series:Data in Brief
Subjects:
Customer expectations
Perceived quality
Perceived value
Customer satisfaction
Customer complaints
Customer loyalty
Online Access:http://www.sciencedirect.com/science/article/pii/S2352340923002421

Internet

http://www.sciencedirect.com/science/article/pii/S2352340923002421

Similar Items