The influence of health messages framing on unrealistic optimism, behavioral intention and remembering: The role of behavioral inhibition/approach systems
objective (s): Health messages should be able to create behavioral intention and remembering in the context of the health recommendation given in a message, along with the reduction of unrealistic optimism. The purpose of this study was to examine the influence of health messages framing on optimism...
Main Authors: | , , |
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Format: | Article |
Language: | fas |
Published: |
Iranian Institute for Health Sciences Research
2018-10-01
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Series: | Payesh |
Subjects: | |
Online Access: | http://payeshjournal.ir/article-1-28-en.html |