Marketing communications of the Organizing committee «Kiev City marathon – 2014»
Purpose: to share the experience of the marketing communications’ application in the physical culture and sports sphere and to improve the commercial activities of sports organizations during the planning and holding the mass sporting events. Material and Methods: the basic forms and methods of the...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Kharkiv State Academy of Physical Culture
2015-06-01
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Series: | Слобожанський науково-спортивний вісник |
Subjects: | |
Online Access: | http://journals.uran.ua/index.php/1991-0177/article/view/45665 |