How to use research results in creating typographic messages?
What kind of scientifically proven arguments can be used by a typographer to create an effective message? On which elements of visual language, does the typographer have a full, partial or minimal influence in the process of building meaning in the mind of the recipient? Finally, how to work with hu...
Main Author: | Tomasz Bierkowski |
---|---|
Format: | Article |
Language: | English |
Published: |
Wydawnictwo Naukowe Uniwersytetu Mikołaja Kopernika
2015-09-01
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Series: | Toruńskie Studia Bibliologiczne |
Subjects: | |
Online Access: | https://apcz.umk.pl/czasopisma/index.php/TSB/article/view/7458 |
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