Increasing popularity of heated tobacco products in Polish Internet: 2016-2022 – Google Trends analysis

Introduction Through the years, the role of marketing and digital marketing has grown in importance. It is possible to better direct marketing activities to specific target groups using appropriate tools such as statistical analyses, observing trends and adapting to them, using popular information t...

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Bibliographic Details
Main Authors: Paulina Dera, Łukasz Balwicki
Format: Article
Language:English
Published: European Publishing 2023-04-01
Series:Tobacco Prevention and Cessation
Subjects:
Online Access:https://www.tobaccopreventioncessation.com/Increasing-popularity-of-heated-tobacco-products-in-Polish-Internet-2016-2022-Google,162517,0,2.html