The impact of ‘trip experience’ on the awareness of world heritage site status among tourists visiting Delhi

Awareness of World Heritage Sites (WHS) is a marketing tool used to promote a destination. Once a tourist arrives, the ‘trip experience’ becomes a vital tool to ensure repeat visits and showcase a positive image of a destination to potential tourists. This study has tried to link the impact of the ‘...

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Bibliographic Details
Main Authors: Monisha Juneja, Tahir Sufi, Mamta Bhatnagar
Format: Article
Language:English
Published: Lodz University Press 2022-08-01
Series:Tourism
Subjects:
Online Access:https://czasopisma.uni.lodz.pl/tourism/article/view/14079