Strategic Management of Tourism in the National Parks (Case: National Park Skadar Lake)

In this paper we will try to prepare strategic analysis in order to give right guidelines for national park’s management. We are going to analyze National Park Skadar Lake as a tourist destination. We will use different strategic tools for proper analysis such as Life Cycle Concept, Boston Consultin...

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Bibliographic Details
Main Authors: Iva Bulatović, Ana Tripković Marković
Format: Article
Language:English
Published: University of Novi Sad 2015-07-01
Series:Turizam
Subjects:
Online Access:http://www.dgt.uns.ac.rs/turizam/arhiva/vol_1903_3.pdf