Multilingualism as a business development factor
Globalisation and rapidly changing economic environment force businesses to look for new survival or development strategies, fight for new markets, and adapt to turbulent circumstances. Access to new countries and expansion to new markets increasingly determine success and affect the overall economi...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Vilnius Gediminas Technical University
2014-03-01
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Series: | Business: Theory and Practice |
Subjects: | |
Online Access: | https://journals.vgtu.lt/index.php/BTP/article/view/8401 |