Medical journals and advertiser tracking—Consequences for patients, clinicians, and editors

Medical journal websites frequently contain tracking code that transfers data about journal readers to third parties. These data give drug, device, and other medical product companies a potentially powerful resource for targeting advertisements and other marketing materials to journal readers based...

Full description

Bibliographic Details
Main Authors: Ravi Gupta, Ari B Friedman, Matthew S McCoy
Format: Article
Language:English
Published: SAGE Publishing 2023-08-01
Series:Digital Health
Online Access:https://doi.org/10.1177/20552076231176654