Kawakami, M. (2021). Strategies for Revenue Diversification: New Logic of Monetization to Change Existing Businesses. Tokyo: Toyo Keizai Inc. (In Japanese)
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| Format: | Article |
| Language: | Japanese |
| Published: |
Japan Marketing Academy
2023-03-01
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| Series: | Maketingu Janaru |
| Online Access: | https://www.jstage.jst.go.jp/article/marketing/42/4/42_2023.026/_html/-char/en |