The benefits of segmentation: Evidence from a South African bank and other studies
We applied different modelling techniques to six data sets from different disciplines in the industry, on which predictive models can be developed, to demonstrate the benefit of segmentation in linear predictive modelling. We compared the model performance achieved on the data sets to the performanc...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Academy of Science of South Africa
2017-09-01
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| Series: | South African Journal of Science |
| Subjects: | |
| Online Access: | https://www.sajs.co.za/article/view/4120 |