Related constructions of the corporate reputation and determinants of its formation

Recognition of the company, recognition of its products and positive perception among key stakeholders are powerful drivers of sustainable development, which together provide constant sales, high margins and competitive position in the market. The generalizing factor of such success, of course, is t...

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Bibliographic Details
Main Author: V.V. Shkromyda
Format: Article
Language:English
Published: Zhytomyr Polytechnic State University 2020-12-01
Series:Економіка, управління та адміністрування
Subjects:
Online Access:http://ema.ztu.edu.ua/article/view/221915/222170