MODERN APPROACHES TO ENSURING THE INTEGRATED DEVELOPMENT OF THE NORTHERN SEA ROUTE: MARKETING ANALYSIS OF TRANSPORT AND LOGISTICS POTENTIAL
The article on the basis of marketing approach analyzes the main factors, that determine the development of the Northern Sea Route (NSR) in the context of increasing intensity of shipping and freight transport growth. The purpose of the research is on the basis of the three-dimensional matrix (cons...
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| Format: | Article |
| Language: | English |
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The Russian Academy of Sciences, Federal Research Centre Kola Science Centre
2022-12-01
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| Series: | Север и рынок: формирование экономического порядка |
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