Factor Determining Consumers’ Decisions to Purchase Topical Analgesic for Musculoskeletal Disorders in Indonesia

Factor Determining Consumers’ Decisions to Purchase Topical Analgesic for Musculoskeletal Disorders in Indonesia

Background: Various choices of topical analgesic to treat musculoskeletal disorders are available on the market Objectives: This study aims to determine the influence of psychological, cultural, social, and personal factors on purchasing decisions for topical analgesic drugs among consumers who nee...

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Bibliographic Details
Main Authors: Aiffian Farhan Wahyudi, Chairun Wiedyaningsih
Format: Article
Language:Indonesian
Published: Universitas Gadjah Mada 2024-03-01
Series:Jurnal Manajemen dan Pelayanan Farmasi
Subjects:
musculoskeletal disorders
purchase decision
topical analgesics
Online Access:https://jurnal.ugm.ac.id/jmpf/article/view/90635

Internet

https://jurnal.ugm.ac.id/jmpf/article/view/90635

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