Research Based on the Operation of NBA Marketing Strategy
The passage “ Research Based on the Operation of NBA Marketing Strategy “ aimed to looking forward to the strategy of the NBA league used, including three major parts of the marketing strategy of the NBA league in the whole world which are the ticket selling, the broadcasting right and the promotion...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
EDP Sciences
2022-01-01
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Series: | SHS Web of Conferences |
Online Access: | https://www.shs-conferences.org/articles/shsconf/pdf/2022/18/shsconf_icprss2022_03058.pdf |