Older Consumers in Malaysia

The main objective of this study was to understand the concerns and problems faced by older people in an industrializing middle-income country, Malaysia, in their process of acquiring products to meet their everyday needs. Respondents aged 55 and over were interviewed in eight states throughout Peni...

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Bibliographic Details
Main Authors: Fon Sim Ong, David R. Phillips
Format: Article
Language:English
Published: Linköping University Electronic Press 2007-07-01
Series:International Journal of Ageing and Later Life
Subjects:
Online Access:https://journal.ep.liu.se/IJAL/article/view/1164