"Plain packaging" regulations for tobacco products: the impact of standardizing the color and design of cigarette packs Regulaciones de “empaquetado sencillo” para productos de tabaco: el impacto de la estandarizacion en diseño y color en los paquetes de cigarrillos

Tobacco packaging and labeling policies have emerged as prominent and cost-effective tobacco control measures. Although packaging policies have primarily focused on health warnings, there is growing recognition of the importance of packaging as a marketing tool for the tobacco industry. The current...

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Bibliographic Details
Main Author: David Hammond
Format: Article
Language:English
Published: Instituto Nacional de Salud Pública 2010-01-01
Series:Salud Pública de México
Subjects:
Online Access:http://www.scielo.org.mx/scielo.php?script=sci_arttext&pid=S0036-36342010000800018