Communication Matters

Implementing internationalization is, at its core, a matter of communication. This paper explores the communication that is needed to develop and implement a comprehensive, contextually-specific internationalization plan. Specifically, it utilizes a model of strategic communication planning to illu...

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Bibliographic Details
Main Author: Elizabeth M. Goering
Format: Article
Language:deu
Published: Forum Neue Medien in der Lehre Austria 2017-12-01
Series:Zeitschrift für Hochschulentwicklung
Online Access:https://www.zfhe.at/index.php/zfhe/article/view/1072