Factors influencing consumer behavior relating to the purchase of honey part 2. Product quality and packaging

Research surveys were conducted from August through December 2011 and March through July 2012, in the regions of Lower Silesia, Opole, Silesia, and Wielkopolska, Poland. Respondents were chosen randomly and a sample of 540 respondents were surveyed. The first aim of this study was to investigate the...

Full description

Bibliographic Details
Main Authors: Roman Adam, Popiela-Pleban Ewa, Kozak Maria, Roman Katarzyna
Format: Article
Language:English
Published: Sciendo 2013-12-01
Series:Journal of Apicultural Science
Subjects:
Online Access:https://doi.org/10.2478/jas-2013-0027