Regional reputation as the price premium: estimation of a hedonic model for the wines of Castile-La Mancha
Wine is a multi-attribute product and one of great differentiation. Consumers do not know wines’ intrinsic properties before its purchase; consumers need and look for extrinsic signals that allow them to infer those intrinsic properties. To evaluate those intrinsic wine properties, the article uses...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Facultad de Ciencias Agrarias. Universidad Nacional de Cuyo
2018-12-01
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| Series: | Revista de la Facultad de Ciencias Agrarias |
| Subjects: | |
| Online Access: | https://revistas.uncu.edu.ar/ojs/index.php/RFCA/article/view/2962 |