Exploring the Potential of Halal Tourism in a non-Muslim Destination: The case of Portugal

Halal Tourism has emerged as one of the most rapidly growing and auspicious market segments within the tourism industry. The main goal of this study is to ascertain whether Portugal has the necessary capabilities to develop a sustainable and competitive halal tourism market and if it can attract Mus...

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Bibliographic Details
Main Authors: João Domingues, Sofia Almeida
Format: Article
Language:English
Published: Technological University Dublin 2024-01-01
Series:International Journal of Religious Tourism and Pilgrimage
Subjects:
Online Access:https://arrow.tudublin.ie/ijrtp/vol11/iss6/14